Kovei Bridges Culture and Conviction With "Mercy"

“Mercy” with Nihar and Shivan is the first single from Kovei’s upcoming EP via Vibration Music Group. The track in itself is heavy with the concept, South Asian resistance and belonging thru an ambitious artistic lens. Kovei’s background as a rapper, producer and multi-instrumentalist lends the record a naturally layered identity, while his roots in Jazz, Gospel and Tamil music provide an intriguing foundation for his hip-hop expression. “Mercy” puts identity front and center, not culture as decoration. The end result is an emotionally purposeful introduction to an artist who clearly is not willing to compromise his perspective.